The Art of Shaving
Brand identity design and packaging concept for The Art of Shaving. *Featured in Communication Arts 2015 Typography Annual
The Art of Shaving is a retail store that sells high-end shaving products and grooming supplies for the sophisticated man, bringing a sense of craftsmanship and style to the grooming routine. To give this concept a refined masculinity, an interlocking monogram was drawn and paired with bold typography, creating a mark that speaks to the qualities of the modern, well-groomed man.
Communication Arts, 2015 Typography Annual Award of Excellence